RFP-AT-13-031-Market Research Data Collection Services - Market Research Data Collection Services

Summary of Specifications:
SAISD is seeking Professional Marketing Research Services for assistance, on an as needed basis, to conduct custom primary research that employs a variety of qualitative and quantitative methodologies including, but not limited to: Telephone Interviews; Mail Surveys; Online Surveys; In-person Interviewing; Interactive Voice Response Surveys and Comment Cards. Responding firms must be equipped and qualified to perform market research functions as appropriate including, but not limited to: Computer-Aided Data Collection; Coding; Data Entry; Selecting Sampling Methodology; providing Sample Questionnaire and Discussion Outline Development; Programming Questionnaire for use with Computer-Aided Interviewing; Centralized Telephone Room; Briefing and Supervising Interviewers; Moderating Focus Groups; Data Processing and Database Maintenance and Analysis and Reporting. Telemarketing firms will not be considered for any part of this Market Research Data Collection Services RFP.