Specifications include, but are not limited to:
Dane County is requesting bids to provide event parking and traffic assistance to the Alliant
Energy Center. Located at the intersection of Rimrock Rd. and John Nolen Dr. The provider
will be responsible for assisting Alliant Energy Center staff direct incoming and outgoing traffic
flow to minimize backups onto the roadways surrounding the campus. The Provider will also
be responsible for assisting Alliant Energy Center staff with directing event attendees to
available parking stalls. The Provider will not be responsible for collecting any parking fees.
The Alliant Energy Center is a multipurpose entertainment facility. It encompasses over 160
acres of land, a variety of buildings including the Exhibition Hall and the Veteran’s Memorial
Coliseum and a paved parking capacity of 5,800 cars. The Center provides a variety of
activities for the citizens of Dane County including conventions, consumer shows, amateur
sports, concerts, family shows, trade shows, agricultural events, youth hockey events, outdoor
festivals, banquets, retail sales and other activities such as the World Dairy Expo and the
Dane County Fair. Annual attendance at Center activities is approximately 1 million people.
The operations of the Center have been self-supporting since 1990. At certain times
throughout the year the Center has labor needs, related to events or the facility, that exceed its
available full-time and part-time help. The number of additional workers needed may vary from
10 to as many as 50 depending upon the needs of the event.