Develop a public input and engagement plan that builds awareness, assesses community interest, and builds an understanding of the ballot measure and the opportunity to vote. Conduct a focus group to test the narrative of the messaging for the community. Prepare messaging inviting the community to feedback sessions, conduct sessions with live polling and prepare a summary of findings for city leadership. Create fact sheet(s), FAQ’s, display boards, educational oversized postcard city can send to all households, social content, and a social media calendar for staff. Work with staff to update websites. Staff a booth at the Farmer’s Market on multiple Sunday’s. Educate the administration and council on the limitations set by Public Disclosure Commission.
