Digital Marketing Plan Requirements: The Washington State Potato Commission is seeking a digital marketing partner to provide a flexible digital marketing plan including the following services: search engine optimization (SEO), creative services and development, polygonal targeting attribution video, polygonal targeting attribution display, YouTube content, Digital Out of Home (DOOH), Reddit content, social organic marketing, and polygonal targeting attribution on social media including Facebook, Instagram, TikTok, and Snapchat. The digital marketing partner should be able to demonstrate a successful track record with case studies, client testimonials, and examples of previous campaigns. Since digital marketing is ever evolving, the digital marketing partner needs to be able to show it is able to adapt to new technologies, algorithms, and trends.
