The Culpeper Tourism and Town Economic Development Department seeks a offeror to lead a structured, inclusive, and data-driven planning process. At minimum, the scope of work shall include the following components: Step 1 – Project Initiation and Review of Existing Materials • Meet with Tourism & Economic Development staff to set expectations, define deliverables, refine project schedule, and finalize engagement approach. • Review existing research, visitor data, planning documents, and related materials. • Establish frameworks, tools, and processes for project management. • Coordinate key dates for focus groups, interviews, workshops, and check-ins. Step 2 – Asset Inventory, Data Analysis, and Competitiveness Review • Analyze relevant economic, infrastructure, land use, transportation, and visitor-facing data. • Compile a detailed tourism asset inventory to identify gaps, strengths, and market alignment.