The consultant will be responsible for suggesting a methodology to conduct surveys and/or interviews with various stakeholders including business owners, employees, residents, visitors, developers, Downtown Roanoke Inc., City Market Building Staff, River's Edge Business Association, and City of Roanoke staff. The survey instrument should aim to uncover parking needs, concerns, experiences, and challenges in the downtown and River's Edge areas. It should offer multiple response options to ensure representation from a diverse range of respondents. The inventory should encompass both public and private parking, including on-street, and off-street. It should entail a detailed block-by-block breakdown within the study area, outlining the following information: the number, location, time limit, and hours of service for on-street parking spaces; the number, location, time limit, and hours of service for public and private parking lot spaces; bus stops; loading zones; and ADA-accessible parking spots. This data will be depicted on a GIS-based map and provided in spreadsheets within the final report. The study area will undergo examination at various times of the day and days of the week to offer insights into the fluctuating dynamics of parking demand in the downtown core and River's Edge. This analysis aims to determine average and peak occupancy rates, average turnover, and typical parking durations. It will pinpoint peak demand periods as well as times of low demand for parking. Moreover, the study will identify areas experiencing parking shortages, areas with surplus parking, and problematic parking zones within the study area...