Specifications include, but are not limited to:Services will include, but not be limited to, the following: Develop a brand concept, to include message, tagline and logo that are adaptable for use in visitor attraction and retention. The brand shall be easily recognizable, marketable and memorable. The NSVRC reserves the right to extend the contract for additional branding and marketing needs beyond this initial contract. The branding process is anticipated to last approximately six (6) months. PROPOSAL REQUIREMENTS Proposals should be as thorough and detailed as possible so that the DMOs may properly evaluate the capabilities of respective firms to provide the required services. All proposals should concisely convey the following information by order and headings given: A.Firm History and Organization B.Personnel Identify and provide resumes, including references, for key project personnel. List outside firms, if any, that will be part of the services team C.Experience: Provide a description of the firm’s background in branding, marketing and graphic design projects. This information should include: Work Samples, with project name and address;
