The selected vendor will collaborate with the Port Laredo Marketing Team, the Port Marketing Advisory Group (PMAG), and City leadership to deliver the following services: 21.1 Content & Agenda Development 21.1.1 Design and refine the Summit agenda (keynotes, panels, tracks, and workshops). 21.1.2 Coordinate content flows across up to five program tracks aligned to Summit themes. 21.1.3 Draft session descriptions and development of collateral for the summit. 21.2 Speaker Recruitment & Management 21.2.1 Identify, recommend, and confirm a minimum of three (3) high-caliber speakers, plus additional panelists as budget allows. 21.2.2 Coordinate pre-event logistics (biographies, headshots, prep calls, AV requirements). 21.2.3 Provide on-site moderation for select sessions. 21.2.4 Deliver a final Speaker Matrix Report with confirmed participants, roles, and topics. 21.3 Trade Data Storytelling 21.3.1 Produce an updated State of Trade 2026 Report featuring Port Laredo’s trade performance and top commodities. 21.3.2 Develop a data-driven presentation for the Summit’s opening session. 21.3.3 Provide data summaries for sponsorship and marketing materials. 21.4 Sponsorship Advisory and Compliance Structure 21.4.1 Design a formal Sponsorship Compliance Framework covering tier definitions, pricing models, deliverables, and ROI metrics consistent with City procurement rules. 21.4.2 Provide templates for tracking sponsor...
