PURPOSE: The City of Leander, herein after “City”, invites interest from a qualified Individual, Firm or
Corporation, (Respondent) to sponsor and contract for Naming Rights for the Lakewood Park Stage
scheduled for construction in Leander, Texas. City seeks sponsorship and revenue opportunity to
complete the stage construction. Successful sponsorship partner shall be a brand that is appropriate
for Lakewood Park and the outdoor recreation and family fun that it represents.
ABOUT LAKEWOOD PARK: Open in Sept. 2020, the newly constructed Lakewood Park in Leander
features over 90 acres of world class recreation. Park amenities include a large pavilion with restroom
facilities, splash pad, playground, dog park, boardwalk, small lakeside pavilions, vehicle parking
areas, trails, skate park, basketball and volleyball courts, and a kayak pavilion.
In 2015, the City of Leander acquired 125 acres for the development of Lakewood Park located east
of 183A Toll and south of Crystal Falls Parkway in Leander, which is now adjacent to 1,164
residential units within the Crystal Springs, Cold Springs and Hazlewood residential. In 2018, the City
approved a budget for Lakewood Park consisting of multiple funding sources, including:
$6,710,000 general obligation bond proceeds (2018)
$800,000 parkland dedication fund (2018)
$565,000 general obligation bond proceeds (2016)
$270,000 parkland dedication fund (2016)
$400,000 Texas Parks & Wildlife grant (2015)
The City of Leander is located 25 miles north of Austin, Texas and has an estimated population of
72,000 residents. The City Parks and Recreation Department is responsible for the successful
management of the community events.