Specifications include, but are not limited to: The University of South Carolina is seeking qualified consultants with extensive experience in branding to assist the Office of Communications and Marketing and individual campuses, colleges, schools and administrative units with the implementation of university marketing and branding strategies, The University’s branding initiatives are led through the Office of Communications and Marketing; While some of the creative execution can be performed by the staff of the Office of Communications and Marketing, there will be situations where there is a need for outside creative support. Should this be necessary, university clients will be required to use one of the approved contractors providing services in the following areas: ➢ Marketing Strategy Services ➢ Media Buying ➢ Freelance Writing ➢ Graphic Design ➢ Videography ➢ Photography ➢ Web and Digital Services ➢ Public Relations; 1. Contractors should be fully qualified and competent with the proper knowledge, experience, and personnel to perform the required services. Contractors' experience and qualifications will be evaluated to determine that they meet the experience and other required specifications. Offerors who are determined to be qualified will be added to the list of potential contractors who can be selected by the university to perform these services on any relevant project. 2. The maximum hourly rate that qualified contractors will be paid for providing services is listed by service category in the Bid Schedule. Each task or project that a contractor is engaged to work on will be defined in advance with a price that is determined based upon these maximum hourly rates. 3. All original materials provided by the university client, including but not limited to, original copy, artwork, photographs, transparencies, prints and digital media must be returned to the university client in same order and condition as received by contractors(s). The university reserves the right to withhold payment until said materials are returned.