The Contractor shall provide all materials, equipment, labor, and supervision to produce the following: 1. Main Promotional Video: A single, polished, high-production-value video (approximately 2-3 minutes in length) that includes sophisticated motion graphics, animations, and renderings to bring the Town's future vision to life. This video is suitable for presentations, website headers, and high-level marketing campaigns. 2. Repurposed Social Media & Presentation Edits: From the footage captured for the Main Promotional Video, the contractor shall produce a suite of shortform edits (15-60 seconds in length) and specific interview snippets, optimized for use on social media platforms like LinkedIn, Instagram, and YouTube, as well as for inclusion in presentations. 3. B-roll Library: A professionally organized library of all high-quality b-roll footage shot during production, to be used by the Town for future projects and presentations. 4. Final Files: All final video files must be delivered in multiple formats (e.g., 4K and 1080p, different aspect ratios) and include closed captions 5. Project Files: The contractor shall provide all project files to the Town upon completion of the project.
