The Successful Offeror shall furnish all applicable services including, but not limited to, labor, materials, supervision, equipment, incidentals, and related items necessary to provide an investment advisory/consultant that acts as an investment manager. The Successful Offeror must accept its responsibility as a fiduciary. They will have full discretion to make all investment decisions for the assets placed under their control while observing and operating within the College’s policies and guidelines and adhering to prudent investment practices for public funds. A. PRIMARY FINANCIAL OBJECTIVES: The College’s investments will include a mix of short-, intermediate-, and long-term strategies. Specific needs may vary among colleges within the Virginia Community College System (VCCS), but the primary financial objectives include, but are not limited to, the following: 1. Safety: the foremost objective is the preservation of principal. Investments shall be conducted in a manner that ensures the safety of capital across the overall portfolio. 2. Liquidity: the portfolio will be structured to maintain sufficient liquidity to meet all reasonably anticipated operational needs of the College. 3. Return on Investment: the portfolio shall be managed with the goal of achieving a market rate of return over time, consistent with the College’s risk tolerance and liquidity requirements throughout economic cycles.