• Assess the current state of tourism in PWC, including visitor trends, accommodations, infrastructure, and tourism offerings. • Demonstrate the positive financial and broader impacts of the tourism market on PWC • Engage residents and businesses in shaping the county's tourism vision. • Recommend new tourism products and infrastructure improvements for both the short and long term. • Evaluate existing tourism assets, infrastructure, and marketing strategies. • Set measurable goals for tourism and develop a clear vision for the county. • Involve stakeholders such as local businesses, government agencies, and community members to gather input and build consensus. • Analyze target markets, trends, and competition. • Provide actionable recommendations for marketing, infrastructure, and visitor services. • Develop a 10-year Tourism Master Plan (2026-2036) based on community input, market potential, and a realistic development approach. • Create a phased implementation plan with timelines and responsible parties.
