The awarded vendor will design and develop a research program of work that allows the NDTCA to achieve their goals. The awarded vendor will work closely with the research team at NDTCA to develop a screener and discussion guide for the qualitative component; as well as the online survey questionnaire used in the quantitative piece along with any other project elements. For all components of this research study, participants are to be selected from markets and various demographic/psychographic traits that will be discussed prior to conducting research. The awarded vendor will be responsible for: Project management and coordination, Creation of the screener and discussion guide, Recruiting, Incentives, All equipment, Moderation, Video recordings of all interviews, Online survey questionnaire, Online sample costs, All tabs based on the previously included segments, Data collection and analysis for all project elements, Summary report on the qualitative findings, Summary report on the quantitative findings, Final report based on both components above, In person or virtual presentation of the findings.
