1. Develop content on the City’s social media accounts to provide public information as specified and approved by the City; 2. Conduct a social media audit to benchmark the City’s existing status in social media and provide clear guidelines for developing successful social media engagement strategies; 3. Maintaining, updating and expanding the City’s social media accounts upon request of the City; 4. Provide recommendations for day-to-day community management, including required resources, initial program and asset setup, and maintenance. 5. Content creation, posting strategy for social media platforms including Facebook, Instagram, and Twitter. 6. Ability to incorporate information into the City’s social media accounts in the Spanish language and create accounts with bilingual components by an individual fluent in the Spanish language and not by using any auto translation tools; 7. Performance of any other related tasks as directed by the City.