SLDC is the independent economic development agency serving the City of St. Louis, Missouri, existing to empower, develop, and transform St. Louis through a vibrant, just, and growing economy where all people can thrive. As we evolve, redefine, and reimagine economic development for the next generation, SLDC expects to achieve significant social and financial returns. The result is expanding the tax base, improving the economic, health, and educational outcomes for every existing resident of St. Louis, and attracting new residents. Under one of its many efforts, SLDC supports Missouri’s accredited Main Street Connection program, a comprehensive downtown revitalization program launched in 1977 by the National Trust for Historic Preservation. Through the Main Street Approach™, Missouri Main Street Connection integrates four points - Organization, Economic Vitality, Design, and Promotion - into a practical downtown management strategy intended to produce fundamental changes in a community’s economic base while preserving its historic commercial buildings and the community’s unique heritage. Organization: Building a strong foundation for the revitalization effort by cultivating partnerships, community involvement, leadership development, fundraising, and advocacy. Economic Vitality: Strengthening the district’s economy by supporting existing businesses, encouraging new businesses, diversifying the mix of goods and services, and facilitating property development. Design: Enhancing the physical and visual assets of the district, such as improving the streetscape, signage, lighting, landscaping, and historic buildings. Promotion: Creating a positive image of the district and attracting customers, investors, and visitors through events, marketing, branding, and social media.
