Through open and reasoned discussion involving Fair Management and community stakeholders, the goals of the project are to build a Master Plan for the facility that will include: • An assessment of existing facility uses, as well as a critical comparison between existing conditions and future opportunities, needs, and priorities. • An economic impact study that compares market segments and return of investment. • The vision for desirable and sustainable facility uses. • Strategies for ensuring the final master plan document is viable for at least five years, and that future updates to the plan build upon the work done during the update process, including protocols for reviewing/updating the master plan. • A comprehensive framework for sustainable and fiscally responsible development, including maintenance and replacement planning. • Quantitative performance measurement for return on investment (ROI) of new property, taxes generated by market segment versus long term maintenance costs to support the public infrastructure required for such projects. • During all project phases, Contractor will employ effective and easy to understand communication strategies such as data visualization techniques to disseminate, share, and educate relative to the planning process and outcomes. • Work effectively with the Campus Stakeholders to develop a consensus-driven new vision for the fairgrounds complex and surrounding area.
