Specifications include, but are not limited to: 1. Campaign Strategy and Planning - Develop a comprehensive marketing campaign strategy aligned with the University admissions calendar to enhance social media engagement and digital outreach. - Create key campaign themes and messaging tailored for the College of Pharmacy’s target audiences. - Establish a monthly content calendar for social media posts, email campaigns, blog updates, and digital content. 2. Creative Services - Design an updated PowerPoint slide template for URI College of Pharmacy, incorporating cohesive design elements and URI branding. - Create visually appealing content including infographics, high-quality images, and videos to showcase achievements, student activities, faculty highlights, and campus events.
