Specifications include, but are not limited to: The selected agency’s responsibilities will include the following: Work in conjunction with the CCDA staff to conduct a marketing program to attract visitors from primary target markets that fulfills the objectives of the CCDA as described in this RFP. Develop and execute creative concepts, strategies, and tactics, as part of the agreed upon strategy and target markets, including but not limited to: Social Media Marketing. Website and App Marketing and Management, including e-newsletters and walking/driving tour apps. Photography and Videography for website, social media, billboards, regional print ads, etc. Management of Media Marketing, Consumer Relations, and Service Vendors.
