• Vision for the planning area • Parcel level analysis of future potential development • Focused community engagement and constructive involvement • Market study that shows if there is any unmet demand for products or services in the study area and surrounding vicinity, including downtown. The TIF 1 area, shown in Exhibit 2, should be included in this Market study. • Demand or need for public infrastructure improvements, for example mobility facilities and open space. Thisshould include analysis of and recommendations for safety improvementsthat benefit people who are walking, biking,scooting, etc. • Regulatory barriers and opportunities related to future potential development. This component could be used to inform the current development code update the City is undergoing. • Possible software tools / applications that the City and UCO should be using to support the plan’s implementation.