Specifications include, but are not limited to: The South Dakota Nutrition and Physical Activity Program are seeking proposals from qualified advertising agencies to assist the Department of Health in developing statewide health communication and marketing services. This includes public education materials and messaging to increase fruit and vegetable consumption, healthy vending, snack bar, and concession choices, physical activity through use of South Dakota trails and parks, promotion of breastfeeding-friendly business initiatives, and awareness of what constitutes a healthy community. These efforts should build upon the strengths and strategies of the current Healthy South Dakota, Harvest of the Month, and Munch Code brand identities.