Specifications include, but are not limited to: The proposer shall provide any and/or all, but not necessarily limited to, the following services for media, customarily performed by a modern, professional, full service marketing or advertising or public relations organization or individual business owners, in order to assist any state agency, institution of higher education, political subdivision, or registered non-profit organization of the State of Colorado (hereinafter referred to as Ordering Entity) in fulfilling goals specified by the Ordering Entity. The state is not only seeking full service agencies but welcomes proposals from entities that can provide media buys directly with their firm as well as individual business owners who offer specialized creative or marketing services. a. Print advertising (newspapers, magazines, business journals) b. Radio c. Television (broadcast, connected TV) d. Digital (Website design, social media, any/all forms of paid digital advertising placements, META, Google, display, app stores influencers, and Social Media Management/strategy etc.) Digital Tools: (CRMs(customer relationship managers), CMS (content management systems),IRMs (influencer relationship management) e. Billboards and other out of home advertising f. Creative/Design Services (Graphic, HTML, VR design, etc.) g. Brand and vision strategy h. Account Management i. Public Relations j. Media Buying (all venues) k. Consulting l. Video Production m. Photography (may include licensed drone photography)