Specifications include, but are not limited to: The purpose of this Request for Proposal is to seek qualified agencies to support the City of Laurel, Mississippi’s strategic communications for tourism marketing through digital media tactics. Qualified agencies will have a working knowledge of the tourism industry. The City’s desired partner will have the capacity to provide strategic counsel, actively promote the destination’s message, amplify successes, and position Laurel as a premier destination in the Gulf South for leisure travel at the national, regional, and local levels. This RFP in no way commits the City to award a contract, to pay any costs in preparation of a proposal, or to contract for the goods and/or services offered. Although it is the City’s intent to contract with the person/company that best meets the qualifications to complete the scope of work, the City may terminate the negotiations if they are unsuccessful in reaching an agreement on all matters including the scope of work and cost.