Specifications include, but are not limited to: The Hawaii State Department of Health (“DOH”), Family Health Services Division, Maternal and Child Health Branch (“MCHB”), Family Strengthening and Violence Prevention Unit (“FSVPU") is requesting proposals from qualified applicants to provide services utilizing the five protective factors. MCHB supports the healthy development of Hawaii’s children and strengthening families through the help of community partners. MCHB believes in using the five protective factors of parental resilience, social connections, concrete supports, knowledge of parenting and child development, and social and emotional competence of children. Participants explore their strengths, learn about protective factors, and create strategies from their own wisdom and experiences to help strengthen their families. The FSVPU is seeking the expertise of an organization or agency based in Hawaii to provide services to families utilizing a model to promote the protective factors that strengthen families and contribute to the prevention of family violence, abuse and neglect. The Bidder shall describe in detail how the following will be accomplished: 1. Develop a messaging campaign that has three main components, content creation, social media management and website management as it pertains tothe initiative to saturate the community with positive messaging in order to impact behavioral change. 2. Work with partners to train/socialize them in the five protective factors and get them to embed into their work with families. 3. Create 250 family activity toolkits for families or more if possible. (Each kit will include magnet, sticker, Book, Family activity, Bubble kit, activity booklet and supplies). 4. Identify, develop, and implement an evaluation tool to assess the program’s effectiveness in reflecting and building the protective factors. 5. Provide a final report to DOH on the number of parents/caregivers that received activity Boxes and evaluation data looking at the program's efficacy. The final report shall also include a narrative concerning successes, challenges, and plans for future activities. 6. Schedule and engage in monthly virtual meetings with FSVPU to discuss plans, progress, outcomes and challenges of the activity Box program facilitated by the Bidder.