Specifications include, but are not limited to: The primary purpose of this RFP is to obtain a qualified, full-service advertising firm capable of developing and implementing a multi-platform, integrated marketing and outreach campaign, to increase awareness and understanding of the supports and services available through the SOC in Oregon, to improve the mental health and well-being of children and youth. By using a combination of social media, website development, newsletters, community outreach, and media outreach, the campaign seeks to engage with the target audience and Key stakeholders to increase awareness about available services, promote access to these services, and enhance the quality of care. Regular evaluation and measurement will help to assess the impact of its marketing efforts and make any necessary adjustments to improve its outreach and engagement.
