Specifications include, but are not limited to: The Hult Center marketing team is seeking a partner to assist with digital marketing services to support both the Broadway in Eugene and Hult Presents series. These services include, but are not limited to: • Digital marketing management of both Google and Social (Meta/TikTok) campaigns that are necessary for each event. • Configuration of campaign set-up (tracking, audience targeting, A/B testing). • Providing best practice suggestions to the Hult Center marketing team to maintain campaign effectiveness. • Reallocation of spends to campaign types that are performing best. • Assist in organizing campaigns that follow industry best practices. • Contribute to the overall education of our marketing team. We are highly interested in agencies that have a focus on entertainment and performing arts marketing, have a strong track record of detailed campaign communications, and are invested in the mission of bringing the arts to as many people in our community as possible.
