Specifications include, but are not limited to: Updating and creation of a new Explore Wilsonville Sustainable Tourism Development Strategy. Originally produced in 2013 and adopted by City Council in May 2014, the Wilsonville Tourism Development Strategy provided fieldwork research and a general blueprint for local-area Tourism Development Strategy services, together with a set of recommendations for both short- and long-term actions. The strategy is implemented primarily through a Tourism Promotion and Destination Marketing Services Plan developed by our consultant with input and direction of the Committee and approved by City Council concurrent with the Plan. Collaboration with our consultant to understand the existing marketing services plan will be essential. The new Tourism Development Strategy is to act as the 'guide' for the Explore Wilsonville destination-marketing and tourism-promotion program for the next 10 years and is the subject of this RFP.
