Specifications include, but are not limited to: Contract Deliverables - Messaging Strategy - Tourism Recovery Plan o Identify short-term, medium-term, and long-term action plans for tourism recovery - Develop key learnings and recommendations for future planning. Specific Activities - Identify recovery needs and timing o Facilitate meetings and discussions with HTA board members, staff, visitor industry, community, executive and legislative branches of government, HTA’s contractors, and other critical stakeholders. o Assist in additional information collection and data research, such as identifying other tourism recovery plans and federal programs. o Assess visitor sentiment and needs. HTA will provide the data from 3rd party reports. o Identify strategic partners and collaborators for the implementation of the approved plan. - Attend HTA’s Disaster Recovery Permitted Interaction Group meetings, as requested by HTA staff. Currently, it is once a week. - Facilitate up to 9 in-person meetings on Maui (estimating 30 attendees) for data gathering and plan development. - Facilitate 1 public community meeting (estimating 200 in attendance) on Maui. - Assist in publicizing and promoting HTA’s messaging strategy and campaign. - Take meeting notes and glean pertinent topics, issues, and recommendations. - Assist the HTA in developing the key performance measures, monitoring indicators, identifying priority actions, and drafting the plan.
