Specifications include, but are not limited to: 1. Define and analyze IDA’s air service area including an in-depth demographic review. 2. Analysis of current traffic data, load factors, and catchment area to develop strategies for retaining current levels of airline service. 3. Monitor traffic data and possible passenger leakage to other airports in IDA’s catchment area in an effort to identify current airline schedule deficiencies for upgraded service. 4. Evaluate airfares at IDA compared to competing airports. 5. Provide information on air carriers’ route strategies and objectives, including route performance and recommendations on existing and prospective routes. 6. Attract service to routes identified as important to IDA. 7. Profitability projections on proposed routes. 8. Integration studies of proposed routes into subject air carrier’s existing schedules. 9. Provide information regarding additional qualified and appropriate carriers to serve the Eastern Idaho market. 10. Provide information regarding the cost structure and economic objectives of additional qualified carriers.