AWARD NOTICE W91ZRU-23-P-0007
Primary Point of Contact.: Virginia M. Trezise-Harman, Business Manager, virginia.m.trezise-harman.civ@army.mil, Phone: 907-428-6188
Secondary Point of Contact: Conner Van Fossen, Contracting Officer, conner.vanfossen.5@us.af.mil, Phone: 907-551-0245
Contract Award Number: W91ZRU-23-P-0007
Contract Award Dollar Amount: $99,999.00
Contract Line-Item Number: 0001, 0002, 0003, 0004
Contract Award Date: 21 September 2023
Contractor Awarded Name: Alaska Broadcasters Association Inc.
Contractor Awarded UEI: C534UUFFDQ75
Contractor Awarded Address: 700 W 41st Ave Ste 102, Anchorage AK 99503-6603
Description: Audio, video, and live read advertising.
Contracting Office Address: PO Box 5800, Camp Denali, JBER-Richardson, AK 99505-5800
Place of Contract Performance: Anchorage AK 99503-6603, United States
Set-Aside Status: Unrestricted
The Alaska Army National Guard is seeking for a contract opportunity with local businesses that can provide Non-commercial Sustaining Announcement (NCSA), and Public Education Partnership (PEP) program though radio and television for the Alaska Army National Guard-Recruiting and Retention Battalion (AKARNG-RRB).
This is a Firm Fixed Price (FFP) contract opportunity for a period of 12 months advertisement service.
Offeror will submit a Monthly Status Report (MSR) to contracting office for approval. This includes TV, Radio tracking, reporting, and Return of Investment (ROI) plan.
Offeror will submit the Quality Control Plan (QCP) for Contracting Officer Representative (COR) approval.
Offeror will discuss production schedules, post-production works, postings, distribution target dates, with Contracting Officer Representative (COR), and contracting office.
For the duration of this opportunity. Offeror will provide the contracting office/COR with the following information:
- Monthly Analysis report for Return of Investment (ROI). (e.g.,4:1 ratio).
- On a monthly basis, Broadcasters will provide the AKARNG RRB with detailed MSRs that include an analysis of the campaign performance along with recommendations to enhance the results.
- Ensure they meet NGR 601-1 style guide requirements.
- Ensure they meet federal broadcast requirements (closed captioning, etc.).
- Ensure we have received all usage agreements for each spot.
- Broadcasters will assist AKARNG with customized radio scripts and coordinate recording sessions with local radio broadcast networks to provide AKARNG with the opportunity to showcase AKARNG state-specific opportunities and messaging.
This combined synopsis is governed by FAR part 12-Acquisition of commercial products and commercial services, and FAR part 13-Simplify Acquisition Procedures.
This is a full & open competition. Submit your best offer (quote/proposal) in writing to victor.a.mejia4.civ@army.mil no later than 18 September 2023, 11:00 AM Alaska Standard Time (AKT).
