Specifications include, but are not limited to: The purpose of this Request for Information (RFI) is to find out how well known PublicAlerts.org is and if it is meeting the needs of the communities it is intended to serve. Respondents are invited to submit a response to this RFI by addressing one or more of the following: 1. Conduct a usability study of publicalerts.org 2. Conduct website rebranding 3. Conduct a promotional campaign RDPO seeks to hire vendor(s) to conduct a usability study of PublicAlerts.org, conduct rebranding efforts, and conduct a small-scale promotional campaign. The project focus is on the perspectives, needs, and preferences of communities disproportionately impacted by disasters in Clackamas, Clark, Columbia, Multnomah, and Washington counties. These are communities that historically and routinely experience barriers to services. • People of color • People with medical issues and disabilities • People with limited English proficiency or low literacy • Children and older adults (65+) • People with low income • People experiencing houselessness • People who are physically, geographically, culturally, or socially isolated • People with limited access to technology.
