Specifications include, but are not limited to: The NH Department of Natural & Cultural Resources, Division of Parks and Recreation, is soliciting proposals for marketing and merchandising services. Historically, the marketing services have been provided for NH State Parks under the Division of Travel and Tourism marketing contract for entire the State of NH and marketing services for Cannon Mountain Ski Area have been provided under a separate contract with an independent vendor. The selected vendor will have the responsibility providing marketing services covering the entire park system under strategies that create synergies across all venues while recognizing the scale and specific needs of marketing a ski area. A more detailed description including scope of work is provided in “Scope of Work and Contract Information. The total budget for marketing services is $480,500 and is divided between two accounts: • Parks Account: $200,000 per year for NH State Parks. • Ski Account: $280,500 per year for Cannon Mountain Ski Area. Budgets will be primarily dedicated to marketing, marketing services, branding, promotions and merchandising for both NH State Parks and Cannon Mountain Ski Area. Any vendor/agency fees will also be included in the total budget for each. The budgets for NH State Parks and Cannon Mountain will each be managed independently from on another.
