Specifications include, but are not limited to: The Department of Public Safety (DPS), Division of Administrative Services, on behalf of the Public Information Office (PIO) is soliciting proposals for a public mass communication tool that is capable of sending SMS messages and emails to at least 100,000 people. The system must also come with end user (subscriber) and administrative user support, as well as ongoing maintenance and support. The tool must include the following attributes and administrative abilities: 1. Digital Communication: The proposed system must utilize digital communication method for platforms such as email, SMS/text message, RSS, and social media. 2. Content Creation: The proposed system must allow content to be created one time and allow the content to be published automatically across a variety of communication channels, to include, but not limited to, email, SMS/text message, RSS, and social media. 3. Multimedia Messages: Allow for the inclusion of links, photos, and videos within the message contents 4. Public Sector Platform: The proposed system be in use and operational for at least five public sector governmental entities or organizations. The Offeror must demonstrate the ability to work directly with email providers and ISP’s to ensure deliverability of client messages. 5. Delivery Rates: Optimal delivery rates enabled by a trusted email provider and ISP reputation with 95% email inbox delivery rate instead of emails going into spam boxes 6. Templates: Easy-to-use template creation tools for professional messaging 7. Communication Preferences: Ability to collect, manage, and adhere to the communication preferences of recipient users 8. Metrics: The proposed system must produce statistics that can be used as metrics to measure the success of digital outreach efforts 9. Subscriber List Management: The proposed system must contain an automated subscriber list management tool. 10. Subscriber Network: The proposed system should contain a way, if requested by the state, to access other Alaska agencies’ subscriber network through cross promotion to help grow audiences 11. System Security: The proposed system must comply with Certified FedRAMP (Federal Risk and Authorization Management Program) security protocols.
