Specifications include, but are not limited to: ● increasing traveler trips to Rhode Island; ● increasing traveler length of stay; ● increasing average traveler spend per trip; and ● increasing resident spend on tourism activities. ; 1. PUBLIC RELATIONS The Corporation requires Proposersto provide public and media relationsinitiatives, including, but not limited to, strategic planning, partnership opportunities, activating media events and programs, content creation and distribution, and to assist other functions of the Corporation as needed. Proposers should have demonstrated relationships with national and regional print and broadcast media. Public Relations Core Services At a minimum, the Proposer(s) should be able to perform the following services under the strategic direction of the Corporation’s staff: Strategic Planning: Support the development and writing of the Corporation’s communications plan; conduct research for, and provide input to, a multi-year public and media relations plan; establish program key performance indicators and measures; execute required items from the plan as requested; and provide required reporting to the Corporation on performance of the plan.
