Specifications include, but are not limited to: prove capabilities for the project areas below; describing strategies to be used and quality controls. Sufficient detail must be given and should include examples of past projects, ability to meet deadlines, and managerial experience. The proposer should demonstrate knowledge and understanding of the complexities of educating on policy issues in the Bozeman community. These services include but are not necessarily limited to graphic design, and communications support such as messaging and education regarding affordable housing. 1. Materials/Production/Creative: Describe how graphic materials are created. Do you have staff available to do graphic design and write copy? Provide examples of items that you have produced for other agencies that demonstrate your ability to provide easy to understand information on complicated issues. 2. Annual Reporting: Due to the serious and often times emotional nature of housing shortages and cost-burdened households, etc., it is critical that the City of Bozeman regularly shares progress, challenges, and strategic goals with our community. Provide examples of publications generated to summarize and report information concisely in a consumable and appealing format. 3. Branding: The Community Housing Program is in its beginning phases of development. City of Bozeman believes that it is important for Bozeman residents and interested public and private stakeholders to recognize the Community Housing Program as a leader in addressing housing affordability issues. How will you create a brand identity that is recognizable among our diverse partners and stakeholders? 4. Messaging: Due to the complex nature of the faceted issues surrounding affordable housing, it is critical that the City communicates often and uses a variety of modes to create understanding among different stakeholder groups. How will you work with city staff to develop messaging using graphics and narrative that might be understood by people with diverse understanding and perspective of the issues?
