Specifications include, but are not limited to: A third-party vendor to facilitate the provision of user-generated, productspecific content – including consumer ratings, reviews, photos and videos (collectively referred to
as user-generated content, or UGC) – for wines and spirits sold by the PLCB. Such UGC will be
featured on FWGS.com and may be incorporated into FW&GS. 1. Provide syndicated UGC for as many products within the current wine and spirits
catalogue on FWGS.com as possible, and on an ongoing basis provide syndicated UGC
for new products as they are added to FWGS.com.
2. Provide a means of collecting organic UGC from users of FWGS.com and across all
3. Provide moderation/monitoring services, including review of all organic UGC to ensure
compliance with pre-established parameters and facilitate appropriate PLCB follow up
with UGC providers when warranted.