Specifications include, but are not limited to: Metro is seeking proposals from qualified firms to provide professional marketing and communication services for the Oregon Zoo. Successful applicants will support zoo marketing division staff to complete a variety of communication projects and tasks on an ongoing, as-needed basis. Services include: Strategic marketing communications and brand support to assist the Oregon Zoo and Oregon Zoo Foundation in promoting initiatives, events and programs. Graphic design and production support such as design and layout of communication products, including comps, mock-ups, final layout and art, and production. Products include promotional posters, banners, ads, visitor guides, factsheets and reports. Writing, editing and proofing of copy for print or electronic publishing. Strategic and conceptual development of messages and stories. Recommendations for and implementation of media strategies. Media buying recommendations and/or implementation. Advertising campaign development utilizing multiple channels
