Specifications include, but are not limited to: The successful proposer will provide a software solution to GCRTA that meets the following minimum requirements set forth by GCRTA. Proposals should address the following requirements: • A cloud-based solution with scalable storage • Integrates with Microsoft Azure Active Directory and Single Sign On (SSO) and M365 (Outlook) If solution does not meet this requirement currently, please identify the ability and timeline to achieve • Role based Access Control • Ability to create, manage, and deliver social content (all social profiles in one place, shared calendar, draft, and schedule posts, prepare and save assets for repeated/emergency uses) • Intuitive and Ease of Use Website • Offers concurrent and multiple login • Has an available Mobile App Supports both Apple and Android devices All features of website within mobile app • Integrates with, but not limited to, the following preferred social media platforms: If it does not integrate currently, please identify the ability time for integration Facebook Twitter Instagram LinkedIn YouTube TikTok • Community Management Capabilities that can perform the following, but not limited to: Monitors and responds to incoming messages Complaints Requests • Ability to assign tasks to other users in the system • An intuitive social listening tool that can be customized with the following features, but not limited to: o Pulls relevant chatter across multiple social media platforms o How customers feel about GCRTA o Ways to improve o Can be proactive and reach out to external customers based on media, events currently affecting GCRTA ridership • Analysis of Audience o Provides overview of how to improve social media presence • Media listening preferred, but not necessary • Open API to allow external source publishing • Automated workflows including but not limited to: Scheduled Publishing Posting Sharing • Email notifications & Alerts • Archivable Content • Audit Tracking capabilities • Data Analytics around social media posts, shares, likes, views • Canned and Customizable Reporting functionality • Search and filter functionality • Intuitive Knowledge base or help center Self-guided Instructions End User Training Videos or Tutorials • Has a Customer Relationship Manager or Specific Account Manager as point of contact • Offers Technical Support by email, phone, or video • Has clearly stated and defined Disaster Recovery and Backup strategy • Proposers shall submit a cost proposal including all costs associated with their solution for a minimum period of one year, and two additional one-year periods, for a total of up to three years. • Identify any other functionality that may be beneficial for our needs • Provide a list of references who utilize the product • Implementation and training services at little to no cost