Specifications include, but are not limited to: redesign the City of Wilmington’s municipal website, including a new design, a new website structure and a new or upgraded CMS. A final scope of work will be developed by agreement with the City and the CONTRACTOR. The following acts only as a preliminary scope to generally communicate the City’s expectations. Proposals for redesign of the website and CMS should include or account for, but not be limited to, the following: (a) Create a highly useable website designed and organized in a dynamic manner, allowing viewers to easily find information. (b) Convey a sense of place and organizational culture consistent with the city brand. (c) Demonstrate the city’s commitment to transparency and high-quality customer service through measurable objectives by increasing available self-service options for the public. (d) Act as a marketing tool for the City of Wilmington, providing users with news about city projects and events