Specifications include, but are not limited to: WCPSS will seek assistance in the creative development and delivery of a brand marketing campaign and strategy. Running on a parallel track to this project is a refresh of our internal Intranet and an employee engagement strategy. Integration and consistency with those projects is essential. We seek a partner who can quickly get up to speed on our position and strategy, develop a creative platform for that strategy, and follow with a marketing action plan. Our partner will work directly with our Communications Department, a campaign advisory group, and will be expected to lead a fully collaborative process. We have talented creative staff -- photographer, videographer, graphic designers, writers - and this process should tap into and provide focus for those existing resources.
