The awardee will be required to display extensive experience in delivery of t/YMHFA training throughout New York State through direct training and/or coordinating certification of YMHFA instructors in Youth Mental Health First Aid. They must have the capacity to certify YMHFA instructors and/or coordinate the training of new YMHFA instructors, the ability to coordinate the training of new tMHFA instructors, and the ability to provide participants with the required training materials. They must have the capacity to support Instructors to maintain certification through the connection of Instructors to training opportunities. For applicants providing direct training to the public, applicants must demonstrate the ability to train statewide and/or in large catchment areas throughout New York State, and ability to provide training live (both in person and virtual), as well as establishing relationships with a wide array of community providers, organizations, schools, and other organizations that work with or serve young people. The awardee must have the capacity for broad marketing, outreach, and promotional activities to result in individual registration and participation. The awardee will develop and maintain a web presence for the training implementation, including customized entry points for specific populations as applicable. The awardee will develop and maintain marketing materials for a range of populations.