RFQ-CS-2016-009 - OUTDOOR RECREATION MAPPING AND PROMOTIONAL STRATEGY

Summary of Specifications:
Broome County’s natural features and outdoor recreation resources have been identified as a significant asset to the community. However, the vast recreational opportunities haven’t been utilized to their full potential as tools in economic development, tourism, healthy communities and alternative transportation efforts. Initiated by recommendations in the Broome County Comprehensive Plan, Broome County Planning began the Outdoor Recreation Mapping and Promotion Project with the goals of collecting and mapping data related to outdoor recreation and using the electronic data to develop a strategy to promote these resources, increasing awareness, user-ship and economic benefits associated with these resources. To date, the data collection and mapping portion of the project is nearing completion and we are now beginning the next phase of the project, the development of promotion and marketing tools and strategies.