D 5.1 Planning and Program Design • Develop a targeted outreach plan tailored to the City of Long Branch’s demographic areas and community needs; • Identify appropriate languages based on Long Branch’s population data (including Spanish as a minimum, others as applicable); • Define goals, anticipate outcomes and metrics for success. D 5.2 Direct Outreach Execution • Conduct door-to-door canvassing in selected neighborhoods; • Conduct phone banking and text messaging campaigns; • Ensure all outreach is delivered in at least English and Spanish, and additional languages based on need; • Provide interpreters and/or translate materials as required. D.5.3 Staffing and Oversight • Ability to recruit, train and supervise all canvassing and outreach staff; • Ensure proper background checks and training in respectful engagement practices; • Maintenance of adequate staff levels throughout term of contract to ensure timely and thorough coverage of target areas. D 5.4 Materials and Technology • Ability to design and produce printed outreach materials ( such as flyers, brochures, door hangers etc.) • Provide or license technology platforms needed for phone and text banking; • Supply all tables, mobile devices or tracking forms as necessary for outreach. D 5.5 Reporting and Evaluation • Submit biweekly progress reports to the City detailing number of residents reached by method and language, qualitative data reflecting resident feedback and concerns, summary of outreach team activity and issues encountered; • Provide a final report summarizing effectiveness of the outreach campaign and recommendations for future efforts.
