II. SCOPE OF SERVICES The successful proposer will be expected to perform the following: A. Planning & Program Design • Develop a targeted outreach plan tailored to Red Bank’s demographics, geographic areas, and community needs. • Identify appropriate languages based on Red Bank’s population data (including Spanish as a minimum, others as applicable). • Define goals, anticipated outcomes, and metrics for success. B. Direct Outreach Execution • Conduct: o Door-to-door canvassing in selected neighborhoods. o Phone banking and text messaging campaigns. • Ensure all outreach is delivered in at least English and Spanish, and additional languages based on need. • Provide interpreters and/or translated materials as required.
