Loading...
Skip to main content
< Back to results

Radio and Digital Campaign for the Office of Highway Safety


Location
New Hampshire
Publication Date
05/06/2019 02:56 PM EDT
Closing Date
05/22/2019 02:00 PM EDT
Issuing Organization
State of New Hampshire - Department of Administrative Services
Solicitation Number
Description

Specifications include, but are not limited to: In an effort to improve efficiency within the NHOHS, provide consistency regarding NHOHS’s public information and awareness efforts, and improve strategic planning for and evaluation of NHOHS’s education and communication efforts, the NHOHS wishes to contract with one radio entity to handle all elements of public awareness communications for the NHOHS. These efforts may include, but shall not be limited to, the following: • Reviewing NHOHS’s current marketing plan and strategies and make recommendations for improvements • Conducting market research for existing and future Public Information and Education (PI&E) campaigns • Evaluating current and future PI&E campaigns • Evaluating NHOHS’s current communications materials and making recommendations for changes • Creating, developing and implementing all PI&E media campaigns needed by NHOHS in a given federal fiscal year. The NHOHS media campaigns’ target audiences are: • Teen drivers ages 16-19 • All drivers ages 18-40+ • Drivers over age 50 • Aggressive/distracted/speeding/impaired drivers (i.e. alcohol and/or drug, cell phones/texting, move over law, etc.) • Drivers who do not use occupant protection (seat belts) including pickup truck drivers • Motorcycle riders • Minority populations

Source
https://das.nh.gov/purchasing/specRFP.asp?rfpID=13001 (opens in a new window)

Get instant access

Get instant access to solicitation details & future business opportunities.

to solicitation details & future business opportunities.

Get Access

Vendor packages with access to similar open solicitations

Matching bid notifications & access to all Statewide & Group bid details

Statewide

Matching bid notifications & access to all Statewide & Group bid details

Matching bid notifications from participating agencies

Group

Matching bid notifications from participating agencies

Access participating agency bids

Basic

Access participating agency bids