Specifications include, but are not limited to: BCPS is looking to partner with an agency who can provide the following communications and public relations support: ● Ongoing strategic counsel and crisis communication; message development; communications planning and execution; occasional graphic design work; and creative consultation to support the promotion of new programming and opportunities to various stakeholders (internal and external), which can include: ○ Enrollment initiatives ○ Grand Valley State University partnership and programming ○ Battle Creek Central High School Career Academies ○ Fremont International Academy ○ Battle Creek STEM Innovation Center ○ Ongoing support to share transformation milestones to key stakeholders ○ Teacher recruitment ○ Student attendance ○ Summer kindergarten readiness program ● Support for BCPS digital strategies including: ○ Launch of a new website which includes design, development and content creation (site launch by January 2020). ■ Design ● 10 unique page designs: ○ Homepage ○ Landing page ○ Interior sub-page