Specifications include, but are not limited to: The goal of this contract is for the selected Proposer to assist the State in its efforts to improve education and outreach initiatives targeted to state agencies, parishes, municipalities, private non-profits, tribal partners, sub recipients and the citizens of Louisiana regarding GOHSEP programs. The objective of the tasks performed by the selected Proposer under this contract is to provide assistance to the state with the development and delivery of its education and outreach initiatives including its investments graphic design and production, message development, visual identity and consistency, marketing collateral, consumer research and other promotional, marketing and advertising-related services.