Specifications include, but are not limited to: • Study the organization’s strategic plan and goals to build public relations strategies that promote the public’s trust in their local government;• Develop collaborative outreach efforts that embrace transparency and new ideas; • Provide proactive, timely, and clear communication strategies to help the Mayor’s Office maintain continuity, demonstrate a commitment to citizens and stakeholders, and strengthen and build relationships during this uncertain time due to the COVID-19 pandemic; • Clearly identify communication opportunities for the Mayor from a strategic and long-term perspective; • Establish and maintain ongoing relationships with various media and communications partners, and engage the community and other stakeholders; • Write, prepare, and edit publications from the Mayor’s Office including newsletters, press releases, and social media posts; • Prepare key spokespersons in effective communication for interviews; • Monitor and report media pickups and trends; and • Maintain an ethical and professional relationship with the UG, as well as elected officials, employees, and citizens of the community.