Bidders will submit a list of services they can provide that fall into one of the category segments of Media Skills Training below: Foundations of Media Communication • Understanding media landscape (TV, radio, print, digital, social). • Roles of journalists, editors, producers. • Key differences between public speaking vs media presentation. • Ethics, transparency, and accountability for public officials. Message Development • Crafting a clear, concise “core message.” • Using soundbites effectively (10–15 second takeaways). • Framing issues for different audiences. • Storytelling techniques for public messaging. • Alignment with organizational/statewide messaging priorities. On-Camera & Interview Skills • Body language, eye contact, posture, gestures. • Speaking with confidence on camera. • Microphone techniques (lav vs handheld). • Clothing, appearance, and non-verbal communication. • Handling different interview types (live, taped, remote, hostile)...
