Scope of Work - The final scope of work for the new Downtown Master Plan will be negotiated with the selected consultant and is anticipated to include, but not be limited to, the following: 1. Existing Conditions Analysis Develop an inventory and assessment of present conditions, strengths, weaknesses, and special issues facing Downtown as a means of establishing a baseline for recommendations on redevelopment, transportation, housing, placemaking, economic development, and historic preservation; Create an inventory of vacant and occupied retail and residential spaces in the Downtown and categorize those spaces into specific retail and residential types with a plan to determine the highest and best use; Evaluate existing zoning designations with the Downtown boundaries and recommend updates to the zoning districts most appropriate for the Downtown; and Evaluate current accessibility and mobility within the Downtown, surrounding neighborhoods, and trails. This evaluation should include variables such as traffic, walkability and parking, and should consider all transportation modes, including pedestrians, bicycles, and public transit. Evaluate existing public infrastructure conditions (i.e., Indian Creek floodplains, and sanitary and storm sewers). Evaluate existing roadways and traffic circulation routes within the Downtown and provide recommendations for potential changes. 2. Subject Area/Boundaries Provide recommendation(s) on what the physical limits of Downtown shall be as to best inform identity, branding, wayfinding, and economic development efforts 3. Market Analysis Analyze the demand for land uses in the area and identify target demographics; Perform an analysis of and present a proposal for the appropriate and sustainable mix of office, retail, residential, hospitality, events, and other uses; Analyze opportunities for establishment of districts with the Downtown area; Identify market gaps; and Include analysis of the impact of future developments on existing parking facilities and the need for additional or different Downtown parking opportunities. 4. Vision and Goal Setting Develop a broadly supported and achievable vision, as well as, related goals for the downtown area. 5. Downtown Planning Elements– While other elements may be identified during the planning process, the City intends for the plan to focus on the following interrelated topics at minimum:
